Sita Group is the largest rice producer in Chattisgarh. We are proud to produce top-quality rice of various types, from nutritious parboiled rice to aromatic Ambemohar rice. Consuming our rice ensures a high nutritional intake, improved digestion, and overall well-being.
Sita Group is the largest rice producer in Chhattisgarh. We take pride in producing top-quality rice of various types, from nutritious parboiled rice to premium raw rice. Our raw rice is available in multiple varieties: short-grained traditional Kolam and Jeerasakala rice, medium-grained aromatic Surti Kolam rice, and medium-grained premium Swarna Rice. All our raw rice varieties are easily digestible and have a delicate fragrance, making them suitable for daily use and for cooking exotic dishes like biryani and polao.
This is a traditional short grain rice variety that originates from Maharashtra or Chhattisgarh, India. It is highly aromatic with a distinctive fragrance reminiscent of mango blossoms from where it derives its name. This rice is also known for its soft texture and sticky consistency when cooked. This rice is mostly irrigated at high altitude regions with a cool climate. The production is relatively limited, which adds to its exclusivity and premium status in the market.
Jeerakasala rice, also known as Ghee rice/ Kheer Rice/ Wayanad Kaima Rice, is a premium short-grain aromatic variety primarily cultivated in the rain-fed regions of West Bengal and Chhattisgarh. It gets its name from its cumin-like size and shape. This rice is known for its delicate fragrance, which enhances the flavor of various traditional and exotic dishes. When cooked, it has a slightly sticky texture, making it ideal for biryanis, pulao, and special festive delicacies. Rich in nutrients and easy to digest, Jeerakasala rice is highly valued for its taste, aroma, and unique texture, making it a staple in many South Indian and Middle Eastern cuisines.
Surti Kolma rice is mostly irrigated in Gujarat, Maharashtra and Chhattisgarh. It is a medium-grain variety. The rice is known for its light aroma, soft texture and slightly sticky consistency when cooked. This variety is valued for its moderate resistance to pests and diseases. The rice mostly has a niche appeal and is less widespread than other varieties of rice.
Mansuri rice, a medium-grain variety, is primarily grown in Chhattisgarh, Madhya Pradesh, and Uttar Pradesh. Known for its affordability, high yield, and versatility, it is a staple in many Indian households. With a soft, non-sticky texture and neutral flavor, it is ideal for steamed rice, biryanis, and fried rice. Due to its cost-effectiveness and quality, Mansuri rice is also exported to Africa and the Middle East, catering to large-scale buyers. Its ability to absorb flavors and easy digestibility make it a preferred choice for both home cooking and commercial use, strengthening India’s rice export market and global trade presence.
Each of the rice varieties are rich in carbohydrates, thus, providing high energy for daily activities.
They are high in fiber, which aids digestion and prevents constipation, making it good for daily consumption.
They contain iron, magnesium, and B vitamins, fulfilling a significant portion of our body's nutritional needs.
Raw rice goes best with Indian curries due to their neutral flavour and fragrance.
This rice is good for digestion and is often used to prepare pulao, fried rice, and steamed rice.